Instagram Testing A Feture That Allows Users Co-Watch Video Content With Friends

Does Twitter Makes It Easy To Abuse Others? Know What Jack Dorsey Says

Know About Lens Challenge That Snapchat Is Working To Spread Anti-Bullying Awareness

Written by : Tech Trends Team
  • thumbnail_1555826045_9025780.jpg

Photo-messaging app Snapchat is working out ways to spread awareness about bullying on its platform by launching its first ever social impact-based Lens Challenge.

The new Lens, that would prompt the 186 million Snapchatters to describe a time when someone had a positive impact on their lives, comes as part of Snapchat's extended "Because of You" campaign that was launched in October 2018.

"Tap the ‘Because of You' Lens Challenge to share a time someone positively impacted his or her life using the special Lens, then send the Snap to the ‘Because of You' Challenge Story for the chance to be featured in the app," web portal The Drum reported on April 19.

Snapchat lets users report bullying or offensive content on its platform by pressing and holding on the Snap, and then tapping the flag button.

Supporting "Bullying Prevention Month" in October 2018, Snapchat created filters, stickers and Snap Ads against bullying in partnership with US-based non-profit organisation -- The Advertising Council also called the Ad Council.

This year, the two collaborate again to co-host a "Creators for Good" summit as part of Snapchat's ongoing Creator's Lab workshop series, inviting creators to the Santa Monica Creator's Lounge to teach them how to use their creative talents to promote social good initiatives.

"Creators for Good" is a programme from the Ad Council that works directly with celebrities, digital content creators and other established and emerging talent to promote important social messages, the report added.

(Image Courtesy: Shutterstock)



Comment Here

All comments (0)

.