India's leading SUV manufacturer Mahindra & Mahindra Ltd (M&M) has launched the new W9 variant of XUV 500 keeping the festive season in mind at just Rs 15.45 lakh (ex-showroom, Delhi). The XUV500 W9 will be available in both manual and automatic transmission. It remains to be seen whether Mahindra automotive retains its favourite spot in the SUV segment with this latest outing.
EeYuva presents you the features and specifications of the new W9 variant.
The W9 variant is equipped with a host of aspirational features such as- an electric sunroof with anti-pinch, reverse camera with a dynamic assist, Ecosense technology, Android Auto, emergency call and front dual airbags. Other features include 7-inch touchscreen infotainment system with Android Auto and other connectivity options like Bluetooth, audio, hands-free call, and iPod connectivity.
The car also has passive keyless entry and push-button start-stop function with advanced safety features like an emergency call function, dual airbags, ABS (Anti-lock Braking System) with EBD (Electronic Brake force Distribution) and ESP (Electronic Stability Programme) with rollover mitigation. The new variant is powered by the 2.2-litre diesel engine that delivers 140PS power and 330Nm of torque, equipped with the 6-speed auto and manual transmission.
Speaking at the launch of the XUV500 W9 variant, Veejay Ram Nakra, Chief of Sales & Marketing - Automotive Division, Mahindra & Mahindra Ltd, said, "Since its launch in 2011, the XUV500 has been a pioneer in providing innovative hi-tech features that are not available even in vehicles that are almost double its price. We are certain that the introduction of these hi-end features at such a competitive price point will generate a lot of interest amongst prospects who are evaluating SUVs in the price range of 14 lacs to 18 lacs. By introducing these aspirational features at this price, XUV500 has raised the bar once again.”
Coming to the market rivalry, XUV500 competes with the likes of Hyundai Creta, Tata Hexa, Jeep Compass and the upcoming Renault Captur. Mahindra also said that it is working on the facelift of XUV500 with the improved power of 170PS.